Marketing & Sales Coordinator in Tampa, FL
Whitney is a fast growing logistics organization in the Tampa area; embracing technology and elevating service to our customers and team members, passionately creating a better experience for all.
We are seeking a dynamic Marketing & Sales Coordinator to assist with elevating our client and team member experience; who is passionate about how people experience brands, creating raving fans both externally and internally. The Marketing & Sales Coordinator will report to the Director of Sales and play a key role in the engagement and retention of both clients and team members.
Impact Description
Responsibilities
A day-in-the-life of the Marketing & Sales Coordinator includes, overseeing marketing & customer engagement, community engagement, and Sales & CRM support including but not limited to:
Facilitate memorable experiences for customers, partners and team members to create raving fans externally and internally
Manage community and industry relations engagement and outreach with a focus on local community, industry, innovation, people and culture
Research and pitch Whitney for industry awards, recognition and earned media opportunities (i.e. People on the Move, Best Places to Work, etc.)
Attend community & industry events on behalf of Whitney (as needed)
Provide administrative support to the Director of Sales
Act as the resident expert on the company CRM system (ownership of data input and integrity, upkeep, and consistency)
Support new business development needs
Support strategic marketing and customer engagement vision
Act as liaison between sales & marketing; continually collaborate with sales & business development teams to meet needs and support sales effort with tangible marketing and engagement resources
Manage all marketing vendors including strategic marketing partner, graphic & web designers, video production companies, photographers, etc.
Partner with vendors to translate leadership team vision and growth strategy into tangible marketing, communications, and engagement strategies and solutions
Review SEO items on a regular basis: i.e. Google Analytics, Google Ads; etc.
Ongoing social media channel monitoring for messages, engagement, reputation monitoring, etc.
Bachelor’s degree required
Two to four years of progressive marketing and communications experience, including managing outside marketing partners/vendors, social media & content marketing, and updating copy & graphics within CMS systems (i.e. WordPress)
Flexible and able to multitask and effectively manage competing priorities; thrive in a fast-paced environment while also driving toward clarity and solutions
Demonstrates a strong sense of urgency and bias for action; high results orientation
Ability to analyze data to understand issues and opportunities quickly
Requirements and Qualifications
Skilled people influencer; builds rapport quickly and inspires confidence
Experience with CRM systems (i.e., Netsuite) and email marketing platforms (i.e., Hubspot)
Experience with social media management platforms (i.e., Hootsuite)
G-Suite & Microsoft Office (Word/Excel/PowerPoint, etc.) experience
Graphic design experience is a plus
Familiarity with the EOS model and Ex. Organizational principles and infrastructure are a plus
Familiarity with CRM systems is a plus
Marketing for the related industry is a plus
Total Rewards
Medical reimbursement plan, dedicated Health Pro, Teledoc, and other wellness resources
Generous profit-sharing program with cash bonus opportunity for team members
Flexible & Remote work opportunities
Base plus bonus compensation structure
Phone, laptop, & earpods
Generous paid time off
401 (k) plan with company match
Potential Career Path
Manager of Marketing & Engagement
We are an EEO Employer. Please let us know if you need any assistance or accommodation in the application process.